Vivo has announced that its new flagship smartphone, the Vivo X300 Ultra, will launch outside China on April 24, 2026. The phone was first unveiled in China on March 30, 2026, and is now making its way to European markets at a premium price point that puts it among the most expensive Android smartphones of the year.
The Vivo X300 Ultra has appeared on Amazon Germany and other European retailers, giving us an idea of how costly it will be for buyers in the region. The top-end configuration with 16GB of RAM and 1TB of storage is listed at €2,000 (approximately ₹2,19,800), which is slightly lower than early rumors that predicted a price of €1,999. This price tag makes the Vivo X300 Ultra one of the most expensive Android phones available in Europe.
For photographers and videographers, Vivo is offering special bundles that include accessories such as a 400mm telephoto extender, a case, and a grip. These bundles are priced at €2,667 (around ₹2,93,100) and come with a voucher discount of €268 (about ₹29,400). A more comprehensive bundle, which includes a video cage with handles, a photography case, and additional accessories, is listed at €3,166 (roughly ₹3,47,900) with a larger voucher discount of €767 (approximately ₹84,300).
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Customers who pre-order the Vivo X300 Ultra in select European markets between April 16 and April 23, 2026, can avail of pre-order benefits worth up to €1,309 (about ₹1,43,800). These benefits include a Pro Video Rig Kit worth €499 (around ₹54,800), a one-year screen protection plan worth €169 (approximately ₹18,600), a three-year warranty worth €129 (about ₹14,200), and a five-year battery warranty worth €129 (around ₹14,200) at no additional cost.
Vivo is also providing discounts of up to 50% on select accessories when purchased with the device. The Photography Kit is listed at €299.50 (around ₹32,900), down from €599 (about ₹98,900), while the carrier bag is priced at €49.50 (around ₹5,400) instead of €99 (about ₹10,900). The 100W Flash Charger is available at €34.50 (around ₹3,800), reduced from €69 (about ₹7,600).
In China, the Vivo X300 Ultra starts at CNY 6,999 (about ₹95,900) for the base 12GB + 256GB option and goes up to CNY 8,999 (about ₹1,23,300) for the 16GB + 1TB Satellite Communication Edition. The phone is expected to launch in India on May 7, 2026, with sales starting on May 14, 2026, according to recent reports.
The Vivo X300 Ultra sports a 6.82-inch 144Hz 2K (3168×1440 pixel) AMOLED display, powered by a Snapdragon 8 Elite Gen 5 chipset paired with up to 16GB LPDDR5X RAM and up to 1TB of UFS 4.1 onboard storage. The phone ships with Android 16-based OriginOS 6.
The camera setup on the Vivo X300 Ultra is developed in collaboration with Zeiss and features a 200‑megapixel main sensor with optical image stabilization (OIS), a 50‑megapixel ultrawide lens, and a 200‑megapixel periscope telephoto camera that offers up to 3.7x optical zoom and up to 105x digital zoom. It also has a 50‑megapixel front‑facing camera for selfies. The phone can work with optional teleconverter accessories, including a 400mm teleconverter that boosts optical zoom to around 17.4x and improves image stabilization.
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The Vivo X300 Ultra is powered by a large 6,600mAh battery that supports fast 100W wired charging and 40W wireless charging. It also offers connectivity features like 5G, 4G, Wi‑Fi 7, Bluetooth 5.4, NFC, GPS, and a USB‑C port. For unlocking and security, the phone uses a 3D ultrasonic fingerprint sensor under the display and also supports facial recognition.
Overall, the Vivo X300 Ultra is shaping up to be one of the most feature-rich and powerful smartphones of 2026, with a focus on professional photography and videography. Its premium pricing and exclusive accessories make it a compelling option for power users and creatives who demand the best in performance and imaging capabilities. However, the high price tag may deter casual users who are looking for more affordable alternatives.

